"Can AI make videos directly? The answer is yes. Nowadays, technology is becoming more and more mature, and many people have used AI to complete video production.
For example, there is a tool called Runway abroad that can generate pictures based on text descriptions. You type "A cat is playing guitar on the moon" and it generates the corresponding video clip. There are many similar products in China, such as the AI special effects function of cutting and screening, which can turn ordinary materials into cool blockbusters with one click.
However, it should be noted that AI is not a panacea for making videos. It is good at handling repetitive tasks, such as automatic editing, adding subtitles, and adjusting colors. But the creative part still has to be controlled by people. For example, there was a case last year where a brand used AI to generate commercial films in batches, but the results were all similar, and the audience quickly became aesthetically tired.
If you make Short Video, AI can help you save a lot of time. For example, use Midjourney to generate creative material, and then use Pika to turn still pictures into dynamic videos. This way, one person can also quickly release films. However, the quality of the material still has to be controlled by yourself. The pictures generated by AI sometimes have strange distortions and need to be adjusted manually.
There is a new trend recently. AI can not only make videos, but also automatically write scripts. For example, Notch's AI assistant can generate video outlines based on your needs. But what is written is often too template-based and requires secondary revision to have a soul.
If you are new, it is recommended to start with simple tools. For example, the AI dubbing function of cutting and screening can automatically recognize the content of the picture and generate dubbing. Or use Canva's Magic Mirror function to turn pictures into dynamic videos. These do not require programming knowledge and are quick to get started.
Of course, if you want to make a hit, you still have to know something. AI is suitable for handling basic work, but creativity and hot spots must be grasped by yourself. For example, it is difficult for AI to automatically generate this structure for the popular "reverse" videos on TikTok.
Overall, AI is a right-hand assistant for video production, but not everything. Many studios now adopt a human-machine collaboration model, use AI to handle repetitive labor, and people are responsible for creativity and review. This way, the efficiency is the highest and the quality is the most guaranteed. "
