"Your video suddenly exploded, did you know?
Nowadays, when doing TikTok, you can't keep up without playing AI videos. With the right method, mobile phones can also make hot photos. Many people think that AI videos are cheap dubbing, but in fact, there is far more than that.
Let's start with the most critical Text To Speech. It used to be expensive and slow to find a voice actor, but now AI can do it in a matter of seconds. For example, Coze Workflow can automatically generate natural speech. You just need to write a good script and choose a sound style.
We tried several accounts, and the completion rate with AI dubbing was 30% higher. Why? Because real people always have some problems when speaking, AI can maintain a perfect rhythm. I remember that travel blogger last year used AI to imitate his accent, but fans didn't notice it.
But note that not all content is suitable for AI dubbing. For example, in funny videos, the mechanical feeling is more effective. In serious science popularization categories, natural pronunciation is convincing. When you choose a sound, consider the tone of the content.
Let's talk about video production. AI can now automatically cut images. Upload a photo and the background disappears instantly. We help customers do product displays. It used to take half an hour to prepare the product, but now it takes AI two minutes to complete it. However, AI occasionally makes mistakes on complex edges, such as hair strands. At this time, you just need to manually adjust it.
Recently I discovered a trick that using AI to generate animations is more convenient. For example, when doing tutorials, AI can generate dynamic pictures based on text. We make drainage videos for restaurants, turn recipes into animations, and directly double the number of clicks.
But AI is not everything. I have seen customers rely entirely on AI to generate videos, but the results are the same. The key is to add real-life footage. For example, use AI at the beginning, insert a paragraph in the middle where you appear, and summarize it with AI at the end. This is both efficient and humane.
Many people worry that AI videos have no soul. In fact, the focus is not on technology, but on content. There was a case last year where AI was used to explore a local store, but the script was very realistic, and the comment area was full of "I have been to this store." Technology is just a tool, and real experience is the core.
AI tools are now updated quickly, and methods recommended today may become obsolete tomorrow. But the underlying logic remains the same: use AI to solve duplication of work and focus on creativity. For example, the automatic editing function is suitable for quickly generating multiple versions. Our tests found that cutting the same content into 3 versions can cover different user preferences.
Tell me a place to avoid the trap. AI-generated videos can easily trigger platform review. For example, excessive use of avatars may result in current restriction. We recommend that at least 30% of the population be in real life. There is also background music. The sound quality synthesized by AI is sometimes not up to standard. Try to use the authentic music library.
When making AI videos, don't pursue one step. First test on a small scale and look at the data feedback. For example, we helped customers do tests and found that the combination of AI dubbing + real appearance works best. Then concentrate resources to amplify this model.
AI tools are getting cheaper and cheaper now. Like coze workflow, it can be used for tens of yuan per month. Instead of struggling with technology, it is better to try different ways to play. For example, using AI to generate different language versions to directly expand overseas markets.
AI video does not replace you, it helps you. Leave the repetitive work to the machine and you focus on telling the story. For example, our customers use AI to process material and spare time to interact with fans, but their accounts are more active.
The recent industry trend is AI+ real people. For example, using AI to generate trailers to attract people to click and watch the full version. We have tested and this method has a higher conversion rate. The key is to find the right balance point.
Remind you not to be kidnapped by tools. I have seen customers addicted to AI special effects and forgetting the content is the root cause. For example, the fitness blogger, AI generated all videos, but the fan loss was serious. Later, real-life training clips were added, and the data rebounded.
AI video production is becoming easier and easier. But simple does not mean easy. Platform recommendation algorithms are now smarter and can identify excessive AI content. We suggest that AI only serves as an aid, and the core ideas should be controlled by yourself.
It's not too late to enter the game. But don't just learn technology, study more popular content. For example, use AI to analyze popular videos and find out commonalities. We concluded last year that an attractive video in the first three seconds has an average completion rate of 50% higher.
In short, AI video is a trend. But technology is only a means, and content is king and will never change. Try more, test more, and find the method that suits you. "
