"Why did this video suddenly go silent?
Nowadays, when making TikTok, advertising videos have to be completed by AI. It used to take a long time to cut a video, but now it takes a few minutes to release it. The key is that the cost is still low.
Many people don't know that AI video production actually consists of several steps. The first step is to write a script. Don't underestimate this step. Whether the script is written well or not directly determines whether the video will become popular.
To write scripts with AI, you must be able to focus on the key points. For example, advertisements selling things must be attractive at the beginning. You can ask a question or just say a pain point. For example,"Is your mobile phone battery not enough again?" Simple and direct, and users can understand it at a glance.
The second step is dubbing. It used to cost money to find a dubbing agent, but now there are many AI dubbing tools. Choose someone with a natural voice, not too mechanical. For example, in the Coze Workflow, there are plug-ins dedicated to dubbing.
The third step is the picture. There are two types here. One is for real-life appearances, the other is animation. If you are in real life, you can use AI to change your face. For example, if you find a few materials, AI will help you synthesize them. For animation, use AI to generate pictures and then compose videos.
Note that the picture must be synchronized with the dubbing. Many people get confused. The dubbing is fast and the picture is slow, which makes it uncomfortable to watch. So when AI generates a picture, it must let the tool know what is currently saying.
The fourth step is to add subtitles. Don't make the subtitles too flashy. White words on a black background are the safest. Don't let the words be too small, otherwise you won't be able to read them clearly. AI subtitle tools can now automatically recognize them, but they still have to be checked manually.
One step, edit. AI here can help you tune the rhythm. For example, stuck points and transitions, these AI can all be automatically generated. You just choose a style, such as fast-paced or soothing, and AI will follow suit.
There are many AI video tools nowadays. For example, Runway, Pika, and the domestic Wanxing Broadcasting Group. Which one? See your needs. If you do e-commerce advertising, Wanxing will broadcast well and generate quickly. If you do a plot genre, Runway is better and the effect is realistic.
Someone asked, would AI make videos too fake? Indeed, early AI videos look like PPT. But now technology has improved, especially coze workflow, which can adjust details. For example, characters 'expressions and background movements can all be changed.
AI is a tool, not a magic wand. The more detailed the information you give it, the better the effect. For example, when writing a script, don't just say "sell mobile phones." To say,"Sell a waterproof mobile phone that is suitable for swimming." Only then can AI know how to shoot.
Recently, the news said that TikTok has begun to restrict AI videos. Because too many people use AI to fake things. So when making videos, you need to add some real people elements. For example, showing a face at the beginning and end, or adding a real-life dialogue in the middle. This way the platform will not limit current.
Don't be afraid of trial and error when making videos. For example, use AI to generate 10 starts and choose the best one. Or try different tools, maybe surprise.
AI video production is becoming easier and easier now. But if you want to do well, you need to know something. For example, how to write scripts, how to choose tools, and how to avoid traps. Once you understand this, you can also make popular videos. "
